Pinkoi App
Product Design, Brand Identity, Icon Design, Interaction, Animation, Illustration
Pinkoi, an e-commerce platform, needed a redesign to enhance user navigation and ensure customers are among the first to purchase high-quality, cost-effective boutique products.
Onboarding
Explore Page
Add to Cart
Checkout
Purchase Success
Role
I worked as a UI/UX Designer at 上海泊彦文化传媒有限公司 to create a mobile experience for Taiwan’s top e-commerce platform focused on the sale of original design goods.
Team
Product Manager: James Chen
UI/UX Designer: Carolyn Chen
Duration
1 month (April. 2021 - May. 2021)
Background
I was tasked to create the end-to-end design of a centralized buy/sell platform. This app aims to offer a trustworthy and stress-free shopping experience for Asia’s design enthusiasts.
Creating a seamless purchasing & selling experience
About Pinkoi
Pinkoi is a web e-commerce platform for shoppers to buy and sell high-quality authentic products in Asia. This startup hired 上海泊彦文化传媒有限公司 to redesign its mobile experience. In the span of 6 weeks, I worked to craft a trustworthy shopping experience through in-depth research, prototyping, branding, and usability testing.
Prior Pinkoi App Design














